Social Media Command Centers, Revisited
We recently came across this post by Jeremiah Owyang and, considering we’ve been dipping our toes into the social media command center pool so frequently … Continue reading
Author Archives: Kim Knott
Barkley to Present WOMMA Webinar on The Millennial Consumer: Debunking Stereotypes
Brand marketers: Are you familiar with one of your largest consumer groups, the Millennials Generation? Can you describe the six segments this ever-so-interesting group falls … Continue reading
Using Social Media for Customer Service
Thanks to the ease and popularity of social media, more and more businesses are feeling the heat of customer service-related inquiries via Facebook, Twitter and … Continue reading
Social Media Strategy: Engaging Your Fans Is Key
Take a look at any brand’s social media goals for the year and you’ll probably see the words “Fan Acquisition” somewhere on that list. It’s … Continue reading
Using Instagram to Showcase Your Brand’s Personality
With new social networks popping up left and right and 2012 right around the corner, it’s time to re-think your brand’s social strategy. Many brands have already jumped on the Instagram bandwagon and for good reason: brand humanization. Continue reading